The informal market is not won by trying to replicate the tried and tested traditional techniques or duplicating formal practices. Its won through trust and relationships first and foremost. Read more

FMCG Informal Market Retail

Since the turn of the century and consistently for nearly a decade before the COVID-19 pandemic ravished global markets, Read more

Business Intelligence Community FMCG Informal Market Manufacturing Problem in South Africa Retail Shopper / Consumer Shopper Marketing Technology Trading Environment Trends Wholesale

The informal sector, also described as the shadow or grey economy plays a key role in economic growth, where operators have no formal contractual agreements and are instead connected Read more

Business Intelligence FMCG Informal Market Trends

The informal market in South Africa is valued at R164 billion per year, according to Trade Intelligence. At 30%-40% of total food spend in the country each year, this sector visited by 77% of the population represents a significant opportunity for bu... Read more

Business Intelligence Informal Market