Viewing "Shopper / Consumer" articles
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IRI | September 2019
IRI partners with Diageo to provide the most comprehensive view of the South African TEG and traditional trade liquor market Read more
Business Intelligence Liquor Retail Shopper / Consumer Trading Environment
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IRI | July 2019
Circle of Influence: The Keys to Success in Influencer Marketing Read more
Business Intelligence FMCG International Retail Shopper / Consumer Shopper Marketing
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IRI | July 2019
IRI Launches FMCG’s First Agile Media Measurement Application for Improved Digital Media Decisions Read more
Business Intelligence FMCG Product Retail Shopper / Consumer Shopper Marketing