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Why Invest

Informal Retail Sector Report Set

The information you need to successfully trade and engage in the South African informal retail channel

TI Research Reports

Whats on in store?

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29 Apr - 3 May
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TI ANALYST PERSPECTIVE 

The informal retail sector is an untapped, vibrant and resilient market. Although challenging to navigate at times, it remains a key area of opportunity for businesses seeking entry into and brand growth in the largely underserved mass market. Suppliers, manufacturers and service providers need to stay abreast of emerging trends shaping the sector and identify opportunities for business growth to win in informal retail, topics comprehensively covered by the Trade Intelligence Informal Retail Sector Report. Contact us to find out more.

PORTAL PARTNER

Trade Intelligence proudly partners with M4Jam in our mission to inform and promote effective and profitable retailer-supplier trading relationships

 

Informal Retail - A vital segment of the SA retail environment

The Trade Intelligence Informal Retail Channel Report seeks to inform and equip FMCG suppliers and manufacturers looking to grow their brand within the sector. Packed with actionable insights, it will help you identify exciting opportunities and strategically define a solid short to medium-term sales and marketing approach. 

Its aim is to provide a micro and macro view on the informal retail sector in South Africa, key players, the market dynamics at play and the role this sector plays in the South African consumer goods industry.

For a view of how the COVID-19 pandemic is affecting independent retail, refer to the Trade Intelligence opinion piece below. The article takes a look at the pandemic on the sector and sets out recommendations to ensure its survival into the future.

 

ABOUT THIS REPORT

Why Invest In This Report Content Framework
  • Get a clear perspective on the townshipeconomy
  • Understand the market value of informal retail and ‘the size of theprize’, as well as the formats involved
  • Analyse shopper need states and how they influence trends within the informal retail channel
  • Get to know the trader and their retail behaviours
  • Understand the various trends within the informal retail sector
  • Identify challenges and opportunities for your business throughout the report
  • Gain easy access to ready-to-use insight and image-rich PPT reports
  • Key themes shaping informal retail
  • SA FMCG market value estimate
  • Channel formats
  • Shopper trends
  • Shopper profile
  • Trader profile
  • What’s happening instore
  • Trends within informal retail
  • Supplier insights and considerations
  • Definitions

For more information or to order your report, please contact us on +27 (0) 31 303 2803 or info@tradeintelligence.co.za